Ch 23- Planning Your Future in Marketing
Chapter 23
career a chosen area of work, usually made up of a progression of jobs, that provides personal and professional satisfaction
career area the type of business or the business function in which you plan to work
career path a series of related jobs with increasing knowledge and skill requirements and greater amounts of responsibility
career plan identifies the progression of jobs in your career path, your plans for education, training, and experience to meet the requirements for those jobs, and a time schedule for accomplishing the plan
career planning an ongoing process involving self-assessment, career exploration, and decision making leading to a satisfying career decision
career portfolio an organized collection of information and materials developed to represent you, your preparation, and your accomplishments
DECA an international association of high school and college students studying marketing, management, and entrepreneurship in business, finance, hospitality, and marketing sales and service
electronic portfolio (e-portfolio) career information prepared, maintained, and saved using computer technology
Marketing Education program incorporates three types of complementary learning experiences
marketing jobs the completion of marketing activities is the most important or only job responsibility